3 templates
Market and product research survey templates
Research surveys go wrong by asking people what they would do. These templates ask what they did, and where a preference is needed they force a trade-off: a ranking that has to be ordered, or a hundred points that cannot all go to everything.
They also use conditional logic to screen — a first question decides whether the rest of the survey is shown — so answers from people outside your market do not dilute the result. Choice questions are charted on the Results tab; open answers stay in your responses screen and the CSV export.
All 3 research templates
Each one is a working form. Open it, fill it in and submit it — nothing is saved — then build it in your own account with every field already configured.
Market Research Survey
Who they are, what they use today, and what they would pay for.
Try it liveProduct-Market Fit Survey
The “how disappointed would you be” question and the four that explain it.
Try it liveFeature Prioritization Survey
Spend 100 points across features, then rank the top ones.
Try it liveWhich research template should you start from?
These differ less in their fields than in what has to be true after someone submits. That is the useful way to choose.
If you are sizing up a market
Start from the market research survey. A screening question decides whether the rest is shown, and the questions ask about current behaviour and spend rather than intentions.
If you are asking whether the product matters
Start from the product-market fit survey. It is built on the “how would you feel if you could no longer use it” question, with its three answers kept exactly as the benchmark expects.
If everything is “important”
Start from the feature prioritization survey. Respondents spend a hundred points across the candidates, so wanting one thing more means wanting another less.
Other template categories
- Customer templates 5NPS, satisfaction, effort and feedback — each with the score worked out for you.
- Employee templates 4Engagement, pulse, exit and training — built to be answered honestly.
- Event templates 2Feedback while it is fresh, and a poll that finds a time everyone can make.
- Education templates 1Course evaluations with statements you can compare from one course to the next.
- Polls & votes templates 3One question, one vote each, and results that update while you watch.
- Quizzes & trivia templates 9Questions with answers already marked — play them live with a PIN or share a self-marking link.